Useful information and Infomobilities

Pictogram with the i of information, with an arrow towad a destination point

Concept

Lack of, incomplete or inaccessible practical information during a trip :
  • Dissatisfaction
  • Induce car drivers to maintain their habits
  • Damage the quality of new modal experiences.

The quality of information is crucial to improve the mobility experience, to invite people to discover new practices and to perpetuate them over time.

MaaS processes (Mobility-as-a-Service) accompany planning, booking and purchase of mobility tickets. But their technical, institutional and commercial deployment is complex.

Experiences

At its scale, Mobiped creates in white label personalized contents of the sections «practical information, access plan, contact» of establishments receiving public. They are the first providers of infomobility on the user journey.

Mobiped accompanied the Bonifacio Tourist Office, Paris' airports and the international Lyon Light festival in their strategic reflections on the dissemination of infomobilities on their print, web and signage communication media.
Interface of the section 'Coming and moving in Corsica'
of the Bonifacio tourist office (realization Mobiped, 2020)
 Mode pictograms menu to access to more detailed useful information on the website of the tourist office
Organisations that receive public,
are the first providers of infomobility on the user journey
 Complex diagram of an establishment that communicates to its visitors the access conditions to the building entrances