Bicycles rentals, opportunity for French manufacturers • 2013-2014
Mode(s)
Service(s)
# Study
#Opportunity study
#Publication
#Planning
#Cycling policy
Field(s)
#Actives modes
Country(ies)
Language(s)
#Français
Description
The French Ministry Economics wants to take advantage of the dynamics of the bicycle rental markets to stimulate the cycle industry. Thus, a complete market study of cycle markets (bike-sharing, tourist rental, long-term rental and bike availability) are studied in detail. The result is a comprehensive vision of these markets, an international benchmark, 5 challenges and 22 recommendations.Beneficiary(s)
French Ministry of Economics and Finance • General direction on industry ad services competitivnessCustomer testimonial
Mobiped’s expertise and knowledge of the stakeholders involved in rent-a-bike services, both in France and abroad, including on current projects, was crucial to the success of our study on leasing. Indeed, in this emerging market, few studies or documentation existed and its contribution, both quantitative (data) and qualitative (analysis) saved us valuable time and contributed greatly to the final quality of the report. It was available to respond to requests from the steering committee and even beyond the study for further information.