Communication for non-French speaking audiences • 2012-2013
Mode(s)
Service(s)
#Communication
#Print
Field(s)
#Accessibility
#Modal choice
#Wayfinding >
#Infomobilities
Country(ies)
Language(s)
#Français
Description
Keolis CIF operates the largest bus network of the OPTILE network on the outskirts of Paris. To encourage respectful use of buses and facilitate access to information, Mobiped has adapted several communication media to make them more readable and to improve the transmission of messages.has resulted in the identification of slogan and the creation of various communication media: poster, brochure, goodies, website, business card, T-shirt.