Educational project and bus promotion materials • 2012-2014
Mode(s)
Service(s)
# Study
#Feasibility study
#Dialogue
#Training
#Animation
#Communication
#Print
#Web
#Planning
#Multimodal and Accessibility Policy
Field(s)
#Accessibility
#Road safety
#Modal choice
#Wayfinding >
#Infomobilities
Country(ies)
Language(s)
#Français
Description
Keolis CIF operates the largest bus network of the OPTILE network on the outskirts of Paris. To encourage respectful use of the bus and develop the use of buses, Keolis CIF works with various vulnerable audiences: schoolchildren, middle school students, second chance school, no-French speaking women.Mobiped was asked to structure these interventions by accompanying the definition of the educational project for each target and the creation of resources (website, visuals, games) to be used during the interventions.
Beneficiary(s)
Keolis CIFCustomer testimonial
Proactive, innovative in the approach of mobility, always perfectionist in the user vision.
Visual(s)
